Recently, Google has released another AI trick: In the United States, Google Search has begun to support the "AI calls for you" function!
In simple terms, in the future, when you find a pet grooming shop, dry cleaner, or restaurant, you don't even have to call to confirm the time, price, and service details yourself - Google's AI will automatically make calls for you, obtain information, and organize it for you!
This new feature, called "agentic capabilities," combines Google Search with the advanced Gemini 2.5 Pro AI model, which means that Google doesn't just give you search results, but directly "runs errands, asks prices, and compares" for you, saving you the tedious communication process.
This article will show you how to operate this new feature, its usage scenarios, and the AI logic behind it, allowing you to master this "lazy artifact" as soon as possible.
What is "Agentic AI"?
"Agentic AI" is an AI agent launched by Google that has the ability to actively perform tasks. Compared with traditional passive response AI, this AI can:
Actively call tools (such as telephone, database, etc.);
Communicate with merchants on your behalf;
Integrate information from multiple sources and provide summary reports;
It may even continue the mission when you are not online.
It no longer just answers your questions, but takes action and solves problems on your behalf, which also means that AI has officially evolved from an "assistant" to an "agent."
What are the new highlights?
This update by Google brings the following key highlights:
AI can proactively call local businesses: Use a robot voice to ask businesses about prices, services, available hours, etc.
Aggregate information from multiple merchants: AI will automatically integrate responses from different merchants to help you compare and choose.
Free switching of AI modes: Users can freely choose between the default mode and the Pro model to meet the needs of different complexity.
Advanced model Gemini 2.5 Pro is now available: AI Pro subscribers can choose more powerful models to handle more complex tasks (such as programming, logical reasoning, etc.).
Operation Tutorial: How to let Google AI help you make calls?
Conditions of use:
Region: Currently only supports users in the United States
Language: English environment (initial stage)
Platform: Support Google search (mobile/web)
Advanced users: Google AI Pro and Ultra subscribers have higher usage limits
Operation steps:
1. Open Google Search
Open the Google Search page in your phone or computer browser.
2. Enter a natural language query
such as:
pet groomers near me(nearby pet grooming shops)
dry cleaning service open today(dry cleaning shops open today)
3. Click the "Have AI check pricing"
blue button that appears below the search results. This will activate the AI query feature in one click.
4. Fill in the specific information you want AI to know,
such as price range, available appointment times, special services (such as whether to pick up pets).
5. Wait for AI to process
Google AI will automatically call local businesses (via voice robot), ask questions and organize the other party's answers.
6. Get the sorted information summary
AI will integrate the service content, price, available appointment time, etc. of multiple merchants to generate a clear summary list for you to choose.
Who is particularly suitable for using this feature?
Socially anxious people: No need to be afraid to call strangers anymore
Busy office workers: save time and automatically compare prices to choose stores
Multitasking experts: Leave trivial communication to AI
AI enthusiasts: Try out Google's latest agent technology
Examples of practical scenarios
Make an appointment for a haircut:
Do you want to know which hair salon offers the best value for money, but are too lazy to call each one? Let Google AI do it!Dry cleaning price comparison:
Search for "dry cleaning near me" and AI will help you compare prices and make appointments.Pet grooming service consultation:
including price, appointment time, and even special needs can be noted, and AI will help you ask questions.Small moving service price check:
For short-distance moves, AI can quickly help you find the most suitable options in terms of price and time.
What impact will this have?
For users:
Saves time, especially for those who hate making phone calls or have social anxiety;
The information is more transparent, making it easier to compare and choose;
Improve search efficiency and life convenience.
For merchants:
You will receive more calls from AI agents, which may be difficult to get used to in the early stages;
There is a need to ensure that the answering and replying mechanisms are standardized, otherwise information may be misrepresented;
Improve digital exposure opportunities, especially for small businesses without websites.
For the AI industry:
It is a key symbol of the implementation of "Agentic AI";
It may change the core role of search engines from "information intermediary" to "task executor".
Technical principle: How does AI "make a phone call"?
Google uses a natural language voice robot similar to Duplex. Although the tone is a bit "robotic", the other party will clearly know that it is AI calling (and the content of the conversation will be recorded).
Unlike regular voice robots, this AI can communicate naturally with stores and collect:
Price Information
Schedule
Service Type
Location distance and other information
It then consolidates the results into a clear summary page, allowing you to make decisions at a glance.
Conclusion
Google has upgraded "search" to "help you execute". In the future, AI may also help you book tickets, run errands, and make reservations.
For us, it is a hassle-free and worry-free experience; for businesses, it is a new opportunity and a new challenge.
Whether it is individual users or small and micro enterprises, it is worth paying attention to and learning to collaborate with AI as soon as possible.
Would you use this feature? Are you worried about the privacy issues caused by AI phone calls?
