Top 10 social media platforms for 2024

In 2024, social media continues to play a pivotal role in how we connect, share, and communicate globally. The landscape of social media platforms has evolved, with some mainstays holding their ground and new contenders rising to prominence. Here are the top 10 most popular social media platforms of the year:

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1. Facebook (3.07 billion users)

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Facebook continues to be the king of social media with 3.07 billion users worldwide, according to the latest statistics. That means three out of every five social media users of the world's estimated 5.17 billion are active on Facebook.

With its broad user reach and diverse user base, Facebook is an indispensable platform for marketers. Users spend an average of 19 hours and 27 minutes per month on the Facebook app, making it one of the most engaging social platforms.

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