Elon Musk's xAI is accelerating the rollout of its AI tools. A key highlight is Grok's "Imagine" text-to-video feature. Previously available only to X Premium and Grok subscribers, it's now available as a free trial in the US for a limited time.
Furthermore, X has launched an image animation feature and plans to release a web version and a video game generation engine.
This article will give you a comprehensive analysis of the highlights of these new features, how to use them, and how to create creative videos.

What is Grok "Imagine"?
Grok "Imagine" is a text-to-video tool jointly launched by the X platform and its AI team, xAI. Powered by the Grok 4 model,
it can automatically generate short videos based on your text prompts and can also convert static images into dynamic images, simulating the process of image changes.
Its main features are:
Elon Musk's xAI is accelerating the rollout of its AI tools. A key highlight is Grok's "Imagine" text-to-video feature. Previously available only to X Premium and Grok subscribers, it's now available as a free trial in the US for a limited time.
Furthermore, X has launched an image animation feature and plans to release a web version and a video game generation engine.
This article will give you a comprehensive analysis of the highlights of these new features, how to use them, and how to create creative videos.

What is Grok "Imagine"?
Grok "Imagine" is a text-to-video tool jointly launched by the X platform and its AI team, xAI. Powered by the Grok 4 model,
it can automatically generate short videos based on your text prompts and can also convert static images into dynamic images, simulating the process of image changes.
Its main features are:
Built-in X platform: no need to download additional applications, call directly in the post or picture interface
Fast generation: xAI calls it "the fastest and most interesting video generator"
Short social transmission chain: After the video is generated, it can be shared to your X dynamics with one click
Multimedia integration: In the future, it will also be integrated with mini-game generation, PDF intelligent parsing and other functions
Compared with independent AI video generation websites, the advantage of Grok "Imagine" is that the entire process of creation-publishing-dissemination is completed on one platform, which is particularly suitable for social content creators and self-media people.
Feature Highlights
1. Text-to-Video
Last week, Grok "Imagine" launched for paying X Premium and Grok subscribers.
Now, U.S. users can try it for free — but only for a limited time.
2. Image-to-Video
For any uploaded static image, just click the "Make video with Grok" button to generate a dynamic version.
Simulates subsequent changes to an image, making it suitable for creative short videos or funny cross-dressing clips.
3. Exclusive display stream for video works
Elon said that high-quality Imagine videos will have independent content streams, equivalent to the "AI version of Vine."
4. Web version coming soon
Not only the mobile version, but the web version will also support the Imagine function, making it easier to create on PC.
5. AI game generation and PDF processing upgrades
Grok 4 can directly generate playable mini-games, and its PDF parsing capabilities have been improved to support documents of hundreds of pages.
Detailed usage tutorial of Grok "Imagine"
Prerequisites: Currently free for users in the United States for a limited time, it may be restored as a paid feature in the future.
Step 1: Enable Grok Imagine
1. Update X App
Make sure your X (Twitter) is updated to the latest version.
2. Confirm function entry
On the dynamic publishing interface, find the "Make video with Grok" or "Imagine" entry.
US users can experience it for free during the event period (other regions need to wait for it to be opened or use the paid version).
Step 2: Text-to-video
Click the "Imagine" function entrance.
In the input box, enter the description of the video you want to generate (for example: "A cat in a space suit, walking in slow motion on the moon").
Click the Generate button and wait for several seconds to tens of seconds (depending on the complexity of the scene).
After generation, it can be directly published to the dynamic or saved locally.
Step 3: Make static images move
Open any picture (from your camera roll or someone else's tweet).
Click "Make video with Grok".
AI automatically analyzes the footage and generates an animated version.
Supports preview, saving or direct sharing to dynamic.
Extended gameplay and practical skills
The creative challenge
attempts to provide AI with stylized instructions, such as "cyberpunk style" and "retro film texture".In conjunction with marketing,
brands can use this function to quickly generate short promotional videos.Play memes with friends
Upload your friends' photos and let Grok create "future version" or "fantasy adventure" scenes to increase the fun.PDF function linkage
If you are making a video script, you can use Grok to parse the PDF document first, and then use Imagine to generate the video.
Trends and Opportunities
Elon Musk clearly hopes to use the AI video function to attract more people to subscribe to X Premium and thereby create an ecosystem that integrates content creation, interactive entertainment, and information dissemination.
The significance of this wave of operations is:
Lowering the threshold for creation: everyone can quickly produce videos using text
Social media is distribution: Works can become popular directly within X without jumping to other platforms
Cross-domain applications: News, marketing, short dramas, and game development may all benefit
For creators and marketers, this means:
The sooner you get familiar with Grok Imagine, the easier it will be to seize the traffic advantage
The better you write prompts, the better the video will be.
There is an opportunity to quickly attract fans by leveraging AI hot spots
Summary
Grok's "Imagine" feature for creating live videos and converting static images to dynamic content makes X the first social platform with a built-in AI video production chain.
In the short term, this represents a period of free AI creation dividends; in the long term, the AI-driven video ecosystem has the potential to transform the landscape of content creation and distribution.
If you're looking to secure traffic early, we recommend trying it now—after all, the free period won't last long.



