Google is testing replacing the 'I'm Feeling Lucky' button with AI Mode. How should content creators respond?

Recently, many netizens posted screenshots on social platforms X (formerly Twitter) and Threads, and found that a new option "AI Mode" quietly appeared on the Google search homepage. In some test versions, it directly replaced the old friend "I'm Feeling Lucky" button that has been with us for more than 20 years.

This change has aroused the attention of many users: What exactly is Google's AI Mode? What changes will it bring to usage? 

This article will explain the background and usage of this new feature, and explore the potential and challenges of AI search. At the same time, we will also provide suggestions and operation examples from the perspective of content creators and website owners.

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What is Google "AI Mode"?

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